Sudhir John Horo's Discussions
City Branding and Sustainability
5 Replies
Started this discussion. Last reply by Sudhir John Horo Jul 6.
Public Diplomacy and Global Cities
7 Replies
Started this discussion. Last reply by Meike Eitel Apr 27.
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Thanks Dick and Gero for your comments and sharing of weblinks
What I am questioning is the term Sustainability with reference to that of the city.
From what I gather from the discussion here is that we are talking more
in terms of Environmental ...
Hi Horo and Dick, I certainly agree with Dick's last comment. Sustainability can become the image of the place itself - and a very powerful one, which is somewhat the reversal of Horo's original thought. Sustainability will in the end always be dr...
I am a bit late with this reaction:
If we talk about sustainibility and marketing and branding of cities, we can also identify the cities that focus on their contribution to the environment ( reduction of CO2) as the most important element of bran...
Thanks for your quick comment Dick.
Agree that Place branding will help attract investments in line with the shared brandvision
and brandvalues.
I suppose this then gets me to ask the following question:
What is a Sustainable City?
Am just trying ...
Comment Wall (8 comments)
- At 8:13am on November 8, 2009,
Vera Korsonsky said…
- Dear Horo,
Thanks a lot for such an interesting information!
This israeli website is really new for me and I found there a lot of useful things.
With warm regards,
Vera
- At 6:50pm on November 3, 2009,
Daniel Florian said…
- Hi Horo, I would have loved to see the India presentation, but I have some very busy weeks behind me - hope we can still meet soon! Daniel
- At 8:50pm on November 1, 2009,
DANIEL ZIMET said…
- by all means Horo, please send me the link and who knows we might be of help in this matter.
best regards
- At 1:02pm on November 1, 2009,
- Thanks Horo for your note in regards to the Israel 21c website. It is a most creative way to combat the world's misconcept re the nature of the national brand called Israel. No doubt, Israel has a severe image problem, or rather call it a challenge, which calls for a Repositioning Strategy ASAP ! How about your studio contributing in this matter ?! Let's keep in touch my friend.
- At 10:43am on April 22, 2009,
Meike Eitel said…
- I think the "balance part" is what makes it outstanding between all the "(creative-) tensions" and "opposites" in communication of places..
- At 10:10am on April 22, 2009,
- Great to meet you here Horo!
Horo, would it be a good idea to post some thoughts on the incredible india campaign? (I am still a fan, it would be nice to have some great visual content, though I didn't get how to uppload pictures yet... öh :))
warm regards, Meike
- At 8:07am on April 22, 2009,
Ares Kalandides said… - well, there are some older formats, that you would call public diplomacy initiatives today: city parterships, international networks etc. have exactly that aim - in the few cases where they are filled with content. Berlin, for example, is deeply involved in the UNESCO creative city network as a "city of design". in a sense this is nothing more than a public diplomacy initiative strengthening ties among cities, independent of the nation-state.
- At 11:48am on April 20, 2009,
Gero Grandisch said…
- I knew we could count on you! A heartfelt welcome. Will you be the first to post some content? Also, we can add groups, threads, blogs, photos etc. Any feedback welcome. Gero
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